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A business name is the name or title under which you or your organisation conducts business. You must register the name with the Australian Securities and Investment Commission (ASIC), unless:

  • you’re a sole trader and your operating name is exactly your first name and family name
  • you’re in a partnership and your operating name is exactly the same as all of the partners’ names, or
  • you’re already registered as an Australian company and your operating name is exactly the same as your company’s name.

You can register your business name online.

Register online
  • an ASIC Connect account
  • your Australian Business Number (ABN) or an ABN application reference number
  • the business name
  • how long you want the name registered
  • details of the business name holder (the ‘business name holder’ will be different depending on whether your business is a sole trader, partnership or company)
  • the address where your business activity occurs
  • the address where you want official documents delivered
  • an email address or a mobile number
  • your payment details.
Register online
  1. Check the eligibility requirements.
  2. Select the 'Register online' button.
  3. Log in or sign up to ASIC Connect.
  4. Enter your ABN or ABN application number.
  5. Enter your proposed business name and registration period.
  6. Enter your proposed business name holder details.
  7. Enter the addresses of the proposed business name.
  8. Confirm your eligibility to hold the proposed business name.
  9. Review your application.
  10. Read and agree to the conditions.
  11. Make your payment.
  12. View, save or print your confirmation of business name application.
Register online
  • You must be involved in the management of the business entity, which means you make, or take part in making, decisions that:
    • affect the whole entity or a substantial part of the entity, or
    • are capable of affecting the financial standing of a company.

You can't hold a business name if:

  • you're disqualified from managing a corporation, or
  • in the past 5 years, you were convicted or in prison for a dishonesty offence that is punishable by at least 3 months’ imprisonment.
Register online
  • registering a business name doesn’t mean your business is the only business who can use that name
  • for exclusive right to a business name, Register a trade mark.
Register online

You can pay immediately online using:

  • credit or debit card (only Visa or Mastercard)

If you don’t want to pay online, your payment must be made within 10 business days of your application, allowing 2 business days for processing. You can:

  • request an invoice
  • pay by BPAY, or
  • pay by Post Billpay.

Need help?

We’re happy to help you with this transaction.

Feel free to call us on 13 77 88 or visit a service centre

Source url: https://www.service.nsw.gov.au/transaction/register-business-name